About Our Company

The Initiatives Group, founded by General William C. Martin, is grounded in an unwavering belief in trust, confidentiality, integrity and discretion. We believe that risk-taking, innovation, visionary thinking, partnership and strategic planning are essential to longstanding success.

Mission Statement

The Initiatives Group will enable clients to gain and sustain long-term competitive advantage as individuals, teams and organizations. We will provide intensive leader development that will enable our clients to improve effectiveness, lead change and deliver outstanding results. Our training, approaches and learning experiences guarantee satisfaction.

Our Values

Forming the bedrock of our company are these core values:

  • Loyalty
  • Respect
  • Integrity
  • Confidentiality
  • Honesty
  • Diversity
  • Trust
  • Honor

Code of Ethics

Code of Ethics…Our Pledge To You
The Initiatives Group will:

  • Hold the success of your company as our highest priority
  • Deliver on our promises and exceed your expectations
  • Provide unwavering loyalty to you and your organization
  • Communicate with total openness and honesty
  • Conduct business with the utmost integrity, respect and sincerity
  • Embrace diversity in thinking, personality and philosophy
  • Guarantee 100% confidentiality

Our Guarantee

We guarantee your total satisfaction or your money will be returned. Our reputation and long term future depend on you. Our untiring efforts will be directed to you, your organization and your future. Providing quality service is our first priority. We will work diligently to meet and exceed your expectations. This is our personal commitment to you:

  • Total confidentiality
  • Unwavering integrity
  • Measurable improvement